Are you interested in working in the fast-moving consumer goods (FMCG) industry? Do you want to learn how to manage and operate a successful FMCG business? Do you want to gain insights into the FMCG marketing strategies, sales and distribution channels, retailing and e-commerce platforms, and international market opportunities? If yes, then this FMCG Training for Operator Manager – Level 3 course is for you.
This course will provide you with a comprehensive understanding of the FMCG industry and its dynamics. You will learn about the FMCG products, categories, segments, and competitors. You will also learn how to design and implement effective FMCG marketing strategies, manage sales and distribution networks, leverage retailing and e-commerce platforms, and explore international FMCG market potential. By the end of this course, you will be able to analyse the FMCG industry trends and future, and apply a case study on Coca-Cola’s marketing strategy.
Learning Outcomes
By the end of this course, you will be able to:
This FMCG Training for Operator Manager – Level 3 does not require you to have any prior qualifications or experience. You can just enrol and start learning.This FMCG Training for Operator Manager – Level 3 was made by professionals and it is compatible with all PC’s, Mac’s, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.
After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8.
Module 01: Introduction to FMCG Industry | |||
Introduction to FMCG Industry | 00:07:00 | ||
Module 02: FMCG Marketing Strategies | |||
FMCG Marketing Strategies | 00:08:00 | ||
Module 03: Sales and Distribution in FMCG | |||
Sales and Distribution in FMCG | 00:07:00 | ||
Module 04: Retailing and E-commerce in FMCG | |||
Retailing and E-commerce in FMCG | 00:06:00 | ||
Module 05: International FMCG Market | |||
International FMCG Market | 00:07:00 | ||
Module 06: FMCG Industry Trends and Future | |||
FMCG Industry Trends and Future | 00:09:00 | ||
Module 07: Case Study – Coca-Cola’s Marketing Strategy | |||
Case Study – Coca-Cola’s Marketing Strategy | 00:07:00 |
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