Unlock the secrets of sales success with our course, “Increase Your Sales Through a Profitable Pricing Strategy.” Imagine navigating the competitive world of sales with a master key – a pricing strategy that not only differentiates your offerings but also maximizes profitability. This course embarks on this journey by first helping you carve out a unique competitive advantage. It’s not just about pricing; it’s about understanding your market position and leveraging it to your benefit. Each section is meticulously designed to transform the way you perceive pricing, moving away from conventional methods to innovative strategies that resonate with your business goals and customer expectations.
Dive deeper into the art of pricing with a focus on competition and margins, where you learn to balance market demands with profitability. The course then guides you through the myriad factors influencing pricing, enabling you to make informed decisions that align with your business model and market dynamics. As you progress, you’ll explore various pricing models, gaining the tools and insights to select the one that fits your business perfectly. This course doesn’t just teach you how to set prices; it equips you with a strategic mindset to make pricing a key component of your sales success.
Learning Outcomes
This Increase Your Sales Through a Profitable Pricing Strategy does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Increase Your Sales Through a Profitable Pricing Strategy was made by professionals and it is compatible with all PC’s, Mac’s, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.
After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8.
Section 01: Creating a Unique Competitive Advantage | |||
Pricing Strategy Overview | 00:03:00 | ||
What Price Communicates | 00:05:00 | ||
Scenario-Based Pricing | 00:02:00 | ||
Types of Pricing Strategies | 00:02:00 | ||
What Investors are Looking for in Your Pricing Strategy | 00:02:00 | ||
Test Your Pricing | 00:01:00 | ||
The 3 Pricing Models | 00:03:00 | ||
Guess The Pricing Model | 00:03:00 | ||
Examples of Pricing Models | 00:01:00 | ||
Case Study: T-Shirt Pricing | 00:02:00 | ||
Section 02: Create a Profitable Pricing Strategy - Competition and Margins | |||
Common Pricing Strategy Mistakes | 00:02:00 | ||
5 Key Steps to Pricing Strategy | 00:01:00 | ||
Researching Your Market | 00:05:00 | ||
Case Study: Researching the Competition | 00:03:00 | ||
Know Your Margins | 00:10:00 | ||
Average Industry Margins | 00:02:00 | ||
Section 03: Create a Profitable Pricing Strategy - Price Influencers | |||
Pricing Influencers Explained | 00:02:00 | ||
Pricing Variable 1 – Competition | 00:01:00 | ||
Pricing Variable 2 – Demand | 00:02:00 | ||
Pricing Variable 3 – First of a Kind | 00:02:00 | ||
Pricing Variable 4 – Uniqueness | 00:03:00 | ||
Pricing Variable 5 – Scarcity | 00:02:00 | ||
Pricing Variable 6 – Quality | 00:03:00 | ||
Pricing Variable 7 – Margin | 00:02:00 | ||
Pricing Variable 8 – Customer Perception of Value | 00:02:00 | ||
Scoring Your Pricing Influencers | 00:04:00 | ||
Section 04: Create a Profitable Pricing Strategy - Pricing Models | |||
Cost-Based Pricing Pros and Cons | 00:03:00 | ||
Market-Based Pricing Pros and Cons | 00:04:00 | ||
Value-Based Pricing Pros and Cons | 00:05:00 | ||
Choosing a Pricing Model | 00:02:00 | ||
Common Mistakes in Pricing | 00:02:00 | ||
Setting Your Price: Case Study | 00:03:00 | ||
Support Materials | |||
Resource – Increase Your Sales Through a Profitable Pricing Strategy | 00:00:00 |
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