Content Writing

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Content Writing

Level: Intermediate
Modules: 39 Modules
Duration: 3 hours, 14 minutes
Students: 236

Embark on a captivating journey into the realm of words with our “Content Writing” course. Delve deep into the foundations of content creation, exploring the nuances that engage and inform. From the art of copywriting to the strategy behind content marketing, this course provides a comprehensive framework for budding writers. Embrace the power of the written word, optimise it for digital landscapes, and unlock the secrets to success in the ever-evolving world of content.

Learning Outcomes

Understand the foundational principles and nuances of content writing.
Master the skills of copywriting to influence and persuade audiences.
Discover the tactics of content marketing and promotion to amplify reach.
Learn to optimise written content for search engines to boost visibility.
Gain insights into crafting engaging blog posts and various content types.

Why choose this Content Writing course?

Unlimited access to the course for a lifetime.
Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course.
Structured lesson planning in line with industry standards.
Immerse yourself in innovative and captivating course materials and activities.
Assessments are designed to evaluate advanced cognitive abilities and skill proficiency.
Flexibility to complete the Content Writing Course at your own pace, on your own schedule.
Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience.

Who is this Content Writing course for?

Aspiring writers keen to delve into the digital content realm.
Marketers seeking to harness the power of content for brand elevation.
Business owners aiming to enhance their brand’s online presence.
SEO enthusiasts wanting to integrate quality content into their strategies.
Bloggers and online publishers looking to refine their writing prowess.

Career path

Content Writer: £20,000 – £25,000
Copywriter: £23,000 – £28,000
Content Marketing Strategist: £25,000 – £30,000
SEO Specialist: £26,000 – £31,000
Blog Post Writer: £18,000 – £24,000
Content Editor: £22,000 – £27,000

Prerequisites

This Content Writing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Writing was made by professionals and it is compatible with all PC’s, Mac’s, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.

Certification

After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8.

Course Curriculum

Section 1: Introduction
	Unit 1: Welcome to the Course	00:00:00
	Unit 2: Course Overview	00:09:00
Section 2: Basics of Content Writing
	Unit 1: An Introduction to Content Writing	00:02:00
	Unit 2: Origin & Need of Content Writing	00:06:00
	Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This)	00:04:00
	Unit 4: Career in Content Writing: What to Expect	00:13:00
	Unit 5: Types of Content	00:07:00
	Unit 6: Difference Between Content Writing, Content Marketing & Copywriting	00:05:00
Section 3: Content Marketing
	Unit 1: What is Content Marketing and Why it is Essential	00:05:00
	Unit 2: Creating A Solid Marketing Plan to Promote Content	00:05:00
	Unit 3: Understanding Marketing Principles	00:03:00
	Unit 4: Identifying Target Audience	00:06:00
	Unit 5: What is Buyer Persona and How You Can Create it	00:06:00
	Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales	00:06:00
Section 4: Copywriting
	Unit 1: What is Copywriting and How it is Different from Content Writing	00:04:00
	Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps	00:05:00
	Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention	00:04:00
	Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales	00:04:00
	Unit 5: How to Write a Sales Copy ( With Example)	00:05:00
Section 5: Content Writing Simplified
	Unit 1: Writing Principles	00:07:00
	Unit 2: Number 1 Tactic to Write Awesome Content	00:03:00
	Unit 3: Steps to Write Engaging Content	00:03:00
	Unit 4: Free Tool for Editing & Proofreading Content	00:01:00
Section 6: Optimising Content for SEO (Search Engine Optimisation)
	Unit 1: What is SEO	00:04:00
	Unit 2: Using on Page SEO For Optimising Content	00:03:00
	Unit 3: Using Off Page SEO For Optimising Content	00:03:00
	Unit 4: Write SEO Friendly Content In 4 Easy Steps	00:07:00
	Unit 5: Types of Keywords	00:08:00
	Unit 6: Which Type of Keywords You Should Choose	00:01:00
Section 7: Content Promotion
	Unit 1: Why its Essential to Promote Content	00:09:00
	Unit 2: Effective Channels to Promote Your Content	00:06:00
Section 8: Tips to Become a Successful Writer
	Unit 1: Practical Tips to Overcome Challenges in Your Career	00:11:00
	Unit 2: Qualities of a Successful Content Writer	00:11:00
	Unit 3: 9 Serious Mistakes to Avoid as a Writer	00:05:00
Section 9: Blog Post Writing
	Unit 1: 8 Simple Steps to Write Awesome Blog Post	00:06:00
	Unit 2: How to Optimise Blog Post for Ranking in Search Engines	00:05:00
Section 10: Conclusion
	Unit 1: Conclusion	00:02:00
Resources
	Resources – Content Writing	00:00:00
Assignment
	Assignment – Content Writing	00:00:00